Acceptable Use Policy

1. Overview

This Acceptable Use Policy (“Policy”) governs your use of Shark Law LLC (“Shark Law,” “we,” “us,” or “our”) products, platforms, and related technologies (collectively, the “Services”). This Policy applies to all use of the Services, including any third-party access through Shark Law’s client websites or applications. The examples provided herein are illustrative, not exhaustive.

We reserve the right to suspend, restrict, or terminate your access to the Services if, in our sole discretion, we determine that you have violated this Policy, or have facilitated, authorized, or assisted others in doing so.

This Policy may be updated periodically. Continued use of the Services constitutes acceptance of the most recent version, which will always be posted on our website.

2. General Use Requirements

All communications transmitted via the Services must comply with applicable laws and industry standards. You are solely responsible for ensuring that all messages (including SMS, MMS, chat, voice, and related messaging channels) adhere to this Policy, particularly with respect to:

• Obtaining and maintaining valid consent (“opt-in”);
  
• Honoring revocation of consent (“opt-out”);
  
• Accurately identifying the sender;
  
• Complying with content and messaging usage restrictions;
  
• Avoiding filtering evasion; and
  
• Respecting enforcement actions.
  
  

3. Consent Requirements

a. Standard Consent

Before sending any message to an individual, you must obtain their explicit consent (“opt-in”) to receive communications of the type you intend to send.

You must:

• Clearly disclose what kind of messages will be sent.
  
• Maintain records of consent (e.g., signed forms, digital timestamps, or electronic confirmations).
  
• Retain these records in accordance with applicable laws or best practices.
  
• Reconfirm consent if a significant time has elapsed since the original opt-in and before the first message is sent.
  
  

Consent is non-transferable and specific to you and the approved communication type. Consent cannot be sold, shared, or extended to other brands, purposes, or unrelated message types.

b. Alternative Consent Scenarios

1. Individual-Initiated Contact:
   If an individual contacts you first (e.g., asking for hours of operation), their inquiry constitutes both consent and proof of consent — limited solely to that specific exchange.
   
   
2. Informational Messages Based on Prior Relationship:
   You may send messages to individuals who have previously provided their contact information in connection with an action they initiated (e.g., scheduling, placing an order, or requesting a quote), provided they have not opted out.
   Acceptable examples include appointment reminders, order confirmations, and one-time verification codes.
   Promotional, sales, or advocacy messages are not permitted under this exception.
   
   

c. Ongoing or Periodic Messaging

For recurring communications, you must:

• Include clear instructions on how to unsubscribe (e.g., “Reply STOP to unsubscribe”);
  
• Honor recipient preferences regarding frequency; and
  
• Periodically reconfirm consent as required by applicable law.
  

4. Sender Identification

Every message must clearly identify you as the sender (the entity that obtained consent), except for direct replies within an active conversation thread.

5. Opt-Out Requirements

All initial messages must contain standard opt-out instructions such as:

“Reply STOP to unsubscribe.”

Recipients must be able to revoke consent at any time via standard keywords (STOP, UNSUBSCRIBE, QUIT, etc.). Once an opt-out is received:

• You may send one final confirmation of the unsubscribe.
  
• No further messages may be sent unless new consent is obtained.
  
  

6. Prohibited Content

You may not use the Services to transmit, promote, or facilitate any content or activity that is illegal, deceptive, harmful, or offensive, including but not limited to:

a. Unsolicited or Deceptive Solicitations

Unwanted advertising, “spam,” or promotional messages sent without consent.

b. Illegal, Harmful, or Fraudulent Activities

Activities involving:

• Child exploitation or sexually explicit material;
  
• Fraudulent or deceptive goods or schemes (e.g., “get rich quick,” pyramid, or Ponzi schemes);
  
• High-risk financial services (e.g., payday loans, cryptocurrency solicitations);
  
• Third-party lead generation or consumer data brokering;
  
• Debt collection, forgiveness, or repair services;
  
• Illegal or regulated substances (including cannabis, CBD, or prescription drugs not sold over-the-counter);
  
• Gambling or wagering;
  
• “SHAFT” categories (Sex, Hate, Alcohol, Firearms, Tobacco, or related products);
  
• Phishing, pharming, or other malicious activities.
  
  

c. Infringing or Offensive Content

Content that infringes on intellectual property, is defamatory, harassing, obscene, abusive, or invades privacy.

d. Malicious Code

Any content containing malware, viruses, worms, or other harmful code.

7. Evasion and Message Abuse

You are prohibited from attempting to bypass detection or security systems. This includes:

• Intentionally misspelled or disguised content to avoid filtering;
  
• “Snowshoeing” (sending similar messages from multiple numbers to evade detection);
  
• Using public URL shorteners (e.g., Bitly, TinyURL);
  
• Misrepresenting sender identity or message origin.
  
  

8. Reverse Engineering and Security

You may not:

• Reverse engineer, decompile, or modify any part of the Services;
  
• Attempt to extract source code or proprietary algorithms;
  
• Circumvent rate limits, authentication, or security measures; or
  
• Remove or obscure proprietary notices from any Shark Law materials.
  
  

9. Monitoring and Enforcement

Shark Law reserves the right, but not the obligation, to monitor activity and investigate potential violations of this Policy. We may:

• Remove or disable access to content that violates this Policy;
  
• Suspend or terminate Service access;
  
• Report illegal or prohibited conduct to law enforcement or regulators; and
  
• Cooperate with investigations by providing relevant information.
  
  

10. Reporting Violations

If you become aware of a violation of this Policy, you must promptly notify Shark Law and assist us in resolving or mitigating the issue.